App market of India is growing rapidly with the support of Smartphone penetration and the open resources for app development. Being one of the most populated nations across the globe, the country is having around 65 million Smartphone users and 451 feature phone users. Moreover, the paid app market of India rose to 478 million in the year 2013 and it is expected to growth further. App market of India is heavily dominated by the cross national apps, however, the indigenous developed apps like Hike, BookMyShow, live streaming apps, Freecharge, Flipkart and etc have created a niche. Story of Hike started in the year 2012, where the market was pooled with number of messenger application. Hike used the gap of language and the indigenous approach in the platform construction. Stickers of the firm were more native and close to the people of India as it came in the regional languages
The successful stories behind the top performing apps
